AI-powered Answer Engine | Customer Service | Splore

A Quick Guide to AI Email Management & Automation

Written by Vihang Patel | October 4, 2024

Imagine this: You're running a small business, and your inbox is filled with the same questions day in and day out: "What is your return policy?" "How do I reset my password?" "What time are you open?" Sounds frustrating, right? You're certainly not alone; hundreds or thousands of these repetitive inquiries are made to businesses daily. It's estimated that 60-80% of customer support questions are repetitive, taking up time and resources that could be better spent elsewhere.
This is where AI email management can be an innovator. With AI handling these repetitive inquiries, you can

  • Save time
  • Reduce human error and
  • Free up your team to focus on what matters.  

In this blog post, we will examine the causes behind repetitive inquiries and how AI can automate email responses. We will also learn how platforms like Splore can innovate email management. In the end, you will know how to optimize your system, making email management more efficient while delivering faster, more accurate responses to your customers.
So, let’s begin!

What is AI Email Management?

AI email management uses artificial intelligence to automate and streamline the organization, prioritization, and response to customer support emails. As such, it ultimately enhances productivity and efficiency in the workplace.
This innovative approach offers a range of benefits that directly improve how professionals handle their inboxes:

  • Automates sorting and categorization of emails.
  • Prioritizes important emails and filters out spam.
  • Speeds up email responses with auto-replies or template suggestions.
  • Enhances security by identifying phishing or suspicious emails.
  • Reduces the time spent on email management, increasing overall productivity.

Here’s an insight from a Forbes report: Employees spend 28% of their workweek managing emails, which AI can reduce by up to 50%, offering a tangible improvement in time management and efficiency.

The Role of AI in Email Management

So, how can AI help handle repetitive inquiries with faster, smarter email automation? 

It is like a brilliant assistant who never sleeps. It reads, understands, and responds to emails using machine learning and natural language processing at the speed of light. Think of it in terms of responding manually to every email versus having an AI respond to it on your behalf at lightning speed. 
Some of the few advantages of email management through AI are:

  • Efficiency: AI can handle hundreds of emails, while humans will answer only one in the same amount of time.
  • Accuracy: AI doesn't make typos or misunderstand customer queries. It's designed to give consistent, correct information every time.
  • Scalability: Whether you receive 100 emails a day or 10,000, AI can scale your business without causing problems.

What are the Major Reasons for Repetitive Inquiries?

Repetitive inquiries are customer questions or requests that are frequently asked, often requiring the same response each time.
It can significantly hamper a company’s efficiency and overall customer experience. They can:

  • Overburden customer service teams, leaving less time for resolving complex issues.
  • Decrease productivity as employees spend more time answering the same questions repeatedly.
  • Lead to customer frustration due to delayed responses or impersonal communication.
Here are some common reasons why repetitive inquiries are created:

  • Information is Hard to Find: If customers can't easily find answers on your website, they will email your support team to ask.
  • Confusing Instructions: If the returns or tracking are not made clear to the customers, they'll indeed write for clarification.
  • Technology Issues: You may face issues on your website, like login and payment, which will lead to more emails for assistance.
  • Limited Support Options: If customers can only reach you through email, they'll use that even for small questions that can be found elsewhere.

How Splore Improves AI Email Management?

Ever feel like your whole team is regurgitating the same customer answers over and over? What if a way could streamline this, letting you concentrate on the more complex, meaningful interactions? 

That's where Splore comes in. 

Splore is an AI-powered answer engine that simplifies information access for customers, developers, and employees. It offers instant, reliable answers without the need for complex FAQs. It also uses AI to automate email support, making it easier to manage tasks, respond faster, and provide great customer service.
Here are some reasons why Splore is transforming email support with AI:

  • Improved Efficiency: Splore automates routine email tasks, allowing your team to handle more complex issues.
  • Faster Response Times: It provides instant answers to customer queries, reducing wait times and boosting satisfaction.
  • Reduced Costs: By automating email support, Splore helps lower operational costs.
  • Scalability: Easily manage higher email volumes without losing service quality.
  • Knowledge Base Management: Splore keeps your knowledge base up-to-date for quick agent access.
  • Improved Customer Experience: Deliver personalized and consistent responses, enhancing customer experience with Splore.

Incorporating Splore into email management ensures efficiency and a more responsive and adaptive AI customer support system.

Implementing AI Email Automation in Your Business

Okay, so you're all set to get started with AI automation. But how would you apply it? 

Applying AI email automation in your business may seem like a gigantic move, but you do not need to be overwhelmed by it. Taking a strategic approach can help you efficiently streamline your email management, create excellent customer service, and free up some valuable time for your team. Now, let's find out how to introduce AI email management software into your workflow. 
Let's look at the step-by-step easy guide:

  • Identify Your Business Needs: Determine specific tasks you want to automate, such as sorting emails, flagging priorities, or sending automated responses. This will help you choose the right AI solutions tailored to your needs.
  • Select the Right AI Tools: Research AI-powered email management tools like Zapier, Mailchimp, or Drift. Choose one based on your budget, features, and the type of automation you require, such as auto-replies, categorization, or analytics.
  • Set Up Email Workflow Automation: Define the workflows for your email automation, such as segmenting emails by topic or scheduling follow-up emails. Ensure the AI tool is properly configured to handle these tasks smoothly.
  • Integrate with Existing Systems: Connect the chosen AI tools to your existing CRM, email platforms (e.g., Gmail or Outlook), and other tools for seamless data flow. This ensures consistent communication across platforms.
  • Monitor and Optimize Performance: Regularly review the performance of your automated workflows using the tool's analytics. Adjust rules, templates, or triggers to optimize the AI's efficiency and accuracy in managing your emails.

This step-by-step guide ensures you implement AI automation effectively to streamline your email management process.

Best Practices for Successful Implementation of AI Automation

How can AI in operations improve email management and customer satisfaction? 
AI automation has a lot in store for email management. However, to get the most out of it, one needs deliberate implementation. Some best practices would provide a smooth rollout, efficiency maximization, and better customer satisfaction right from the implementation.
Some best practices that can be followed to get the maximum out of AI automation include:

  • Start little: Don't anticipate AI answering every question perfectly the first time. Begin with a few repetitive queries and amplify as it learns.
  • Have patience: As with every innovation, learning and perfecting take time. Monitor its development and change according to requirements.
  • Give it feedback: If an AI is returning a wrong answer for a particular query, play around with its parameters or train it on more data.

Challenges and Solutions for AI Automation in Email Management
Adopting AI automation as the best email management assistant can be helpful, but it has a few challenges. Here are some common challenges businesses face and how to handle them:

Challenge

Solution

AI Misunderstanding Customer Questions

Train the AI with past inquiries and monitor its performance. Offer the option for human help if needed.

Some Customers Prefer Human Help

Human Help makes it easy for customers to switch to a human agent for complex issues, while AI handles simple tasks.

Trouble Integrating AI with Current Systems

Choose an AI tool that integrates easily with your existing platforms. If needed, seek help from support or IT.

Employees Worry About AI Replacing Jobs

Reassure your team that AI will handle repetitive tasks, allowing them to focus on more important work. Provide training and involve them early.

High Initial Costs

Start small by automating common inquiries first. Look for AI providers with flexible pricing and expand as you see benefits.

Data Privacy Concerns

Choose AI platforms that follow data privacy regulations. Ensure data is secure and let customers know how their info is used.

This table highlights common challenges and practical solutions to help businesses successfully implement AI email management.

Future Trends in AI and Email Management

How will the future of AI improve email management with more innovative tools that understand emotions and offer personalized responses? 
We can expect more intelligent tools that understand customer emotions and provide highly personalized responses to complex queries soon.

Emerging technologies like Natural Language Generation (NLG) will enable the use of new, more human-like responses for AI. This will help upgrade and improve customer interaction. It will be impossible to differentiate between a human and an AI language conversation. 

Predictive analytics will change the game, and the business will know when a customer is likely to ask and be prepared with the answer. Indeed, Gartner recently predicted that by 2025, 70% of customer interactions would involve emerging technologies, like machine learning, chatbots, and mobile messaging- further emphasizing the growth of AI in customer service.

Data privacy and security in AI will evolve further, placing customers in a better position to control the use of their data. With regulations like GDPR providing sound ground so far, we know that as more AI integrates into our daily operations, such transparency and customer empowerment will surely prevail when handling personal information.

What is really waiting for AI in email management is transforming customer support from deflecting recurring questions to a whole new level. Salesforce has already conducted a study that found that 64% of agents with AI spend most of their time-solving complex problems while letting AI take on routine tasks. 

We could soon be at a place where the majority of customer inquiries are serviced through AI, freeing up more human teams' time for building meaningful relationships with customers.

Conclusion

Let's recap: repetitive inquiries will consume a great deal of your time and resources, but you can deflect and resolve such inquiries instantaneously using AI automation. AI email management platforms like Splore streamline email management and maximize customer satisfaction due to quick and accurate responses.

If you are seriously ready to take email management to the next level, Splore is here to help. Customizable responses, real-time analytics, and continuous learning will be everything that any business may need to improve operational efficiency and keep customers happy. Whether you are a small business or a large one looking to scale up, AI automation is the future, and the future is now.
So, go ahead and check how Splore can help cut the repetitive inquiries and give you the perfect email management for your business. Schedule a free demo today and experience a 30-day free trial!